“Before you state your case, gather the evidence, especially what motivates the other person.”
−Dennis Waitley
In Part One of this article we examined how door hangers can be a powerful advertising option to get your brand out there, to generate new customers, and to help insure return customers. But how do you know that you’re making the right investment in order to get the best return?
In today’s competitive marketplace consumers are more savvy and selective with their money and their buying decisions. In order to maximize your ROI, your goal is to put the core of your budget into what counts most – repeat sales and developing new customers.
Hitting a receptive audience with a relevant message, is what we call hitting the “sweet spot.” Front Door Advertising is in the business of not only creating that “sweet spot,” but hitting it with compelling door hangers that will insure that your advertising investment pays maximum dividends.
As a business owner, you know that marketing your business is one of the essential keys to your success. But how do you know that you’re making the right investment in order to get the best return?
Let’s look at our four-step formula to see how our system works, and how we can develop a powerful advertising campaign for your business.
Targeted:
What good is an ad if it doesn’t reach your target audience? Our expert research staff will use the latest computer tools and demographic information to assist you in targeting your market. Stop wasting your time and money on the wrong audience.
We target your marketing campaign to your perfect audience, whether you are business-to-business or business-to-consumer. We use the latest demographics and mapping to insure that your message gets to the right people, and we work with you to develop the best strategy and delivery.
Design:
The success of your advertising campaign starts with your ad design. Our ads are so powerful we trademarked the name “Power Ads™” to describe them. Our direct response ads stimulate your target audience to take action now!
All our Power Ads™ include:
• Powerful Headline
• Creative Graphics
• A Compelling Offer & Expiration Date
• Risk-Free Guarantee
Print:
Once you have designed a powerful, attractive ad, we will work hard to produce your ads for you. We offer several sizes, paper stocks, and colors to enable your creativity to flow. We can even customize your advertisement into almost any shape you want – including your logo, your product, or even your mascot. In the past, we’ve die-cut door-hangers in the shape of a pizza, a Mercedes Benz, a Gorilla, and Willey the Whale!
Options include: UV coating, custom sizes, die cut punch-out cards and more.
Deliver:
YOU are in complete control. YOU select the delivery day you want and our team of distribution specialists will deliver your ads to the front door of your targeted market. If you like, we can also provide delivery suggestions based on our past successes. Door-hangers can be delivered 7 days per week, 365 days per year even on holidays at no additional charge.
Since the delivery of your door hangers is the paramount issue to ensuring that your targeted audience sees your powerful advertisement, we have quality control parameters in place that will guarantee that your door hangers are delivered on time, without fail.
Here are the safeguards that we use to insure delivery of your door hangers:
• Your door hangers are exclusively delivered to the front door of your prospects by teams of supervised adults.
• Distribution teams that deliver your door hangers are monitored by the latest GPS technology which provides you with the peace of mind that your message isn’t going to end up in the trash.
• We have a team of supervisors, along with our General Manager, in the distribution area at all times until all of your door hangers are delivered.
• We also take another step in making sure that your advertising message is delivered to your target market by conducting address verification. Certain addresses will be verified in each area to insure that they received the door hanger.
We here at Front Door Advertising understand these difficult questions, and we also offer effective print advertising solutions, custom designed to help you alleviate any marketing and advertising fear or confusion, regardless of your experience level.
Our expert staff will work hard to help you create a custom door-hanger advertising campaign, based on your business needs and goals, that will not only drive customers to your door, but will allow them to keep your offer close at hand until they make their buying decision. Our custom services will provide everything you need, from start to finish to create a cost-effective, profit-generating weapon in your advertising arsenal.
Front Door Advertising offers examples of custom door-hangers that can be viewed at fdadvertising.com. Call us today at 1-888-870-4242 for a FREE quote to see how Front Door Advertising can help your business create a winning campaign.