“If you do what you love, you’ll never work another day in your life.”
− T.J. Sullivan
The Holiday Season is upon us again, and that means the hustle and bustle of shopping for gifts, foods for Holiday dinners, and Holiday decorations is in full swing. The excitement of the Holiday festivities is in the air and that means that your work days are likely longer, more hectic, and more exhausting.
Work is a fickle maiden.
She’s tough, often unforgiving regarding our mistakes, yet generous in her rewards to those who persevere.
That’s the reason most folks go into business – to reap those rewards.
So it’s understandable that you’re no exception to this axiom. You started your business to reap a profit.
And in order to get the teeming masses into your store, you have to spread the word that you’re in business, and that you have the widgets to satisfy their every need. That’s where we come into the equation, helping you to get your high-value offer into the hands of your potential customers utilizing our custom door-hangers.
As a business owner, you understand that marketing is one of the essential keys to the success of your business. Your advertising investment works for you by not only putting your brand out there, but it also helps to generate new customers, and helps to insure return customers. But how do you know that you’re making the right investment in order to get the best return?
In today’s competitive marketplace consumers are more savvy and selective with their money and their buying decisions, forcing advertisers to create effective campaigns with fewer advertising dollars. This combination forces businesses to determine whether the money being spent is cost effective for the return on investment (ROI).
In order to maximize your ROI, your goal as an advertiser is to put the core of your budget into what counts most – repeat sales and developing new customers. All of this can be achieved through inexpensive beta testing and sampling that can be done in an inexpensive and effective way, allowing you to roll out an already tested, winning campaign.
Imagine the power of a door hanger ad that that not only costs at least 50% less than more conventional advertising mediums, but also shows your existing and prospective customers your high-value offer, in a message that will drive them into your store week after week. After all, repeat sales is the goal and research studies have shown that it is far cheaper to sell to current customers than it is to develop new customer relationships.
Here at Front Door Advertising we are committed to one objective: To help you deliver your message to your target market in an efficient, effective, and affordable manner. We specialize in the delivery of custom door-hangers, and we utilize all of the technical advantages that are now available, such as computerized design and targeted mapping to provide you with custom advertising.
And hitting a receptive audience with a relevant message is a vital part of that process. Front Door Advertising is in the business of not only creating a “sweet spot,” but hitting it with compelling custom door-hangers that will insure that your advertising investment pays maximum dividends. Our direct-to-door ad campaigns are proven effective, with an unbeatable quality guarantee, and with a track record of high ROI’s for our clients.
In Part 2 of this article we’ll explore the exclusive distribution options that we offer that ensure that your custom door-hangers arrive at your customers door to announce your high-value offer.
Front Door Advertising offers examples of custom door-hangers that can be viewed at fdadvertising.com. Call us today at 1-888-870-4242 for a FREE quote to see how Front Door Advertising can help your business create a winning campaign.