“It’s not what you are that holds you back, it’s what you think you’re not.” – Denis Waitley Each year thousands of business owners stake their fortunes, futures, and reputations on the fickle machinations of a harsh mistress called advertising. In 2017 there were 297, 835 patent applications filed which means that people worldwide are still […]
Business vector created by macrovector – www.freepik.com — “If you can’t run with the big dogs, then stay under the house.” – Brian Tracey In Part One of this article, we talked about what you must know when considering a new approach to marketing, especially what you’re getting for your investment. You must understand that […]
“If you can’t run with the big dogs, then stay under the house.” – Brian Tracey Consumers are a finicky lot. They look for bargains at every turn, yet often balk at parting with their hard-earned money. Of course the economy has a lot to do with their trepidation, and the uncertainty of the past […]
Business vector created by fullvector – www.freepik.com— “In business, as in life, you must be true to yourself. Only then can you deal honestly and fairly with your clients. This is the foundation of integrity and trust.” − Tony Robbins The Holidays are just about over, and businesses are shifting their focus toward the bargains […]
“You keep customers by delivering on your promises, fulfilling your commitments, and continually investing in the quality of your relationships.” – Brian Tracy In Part 1 of this article we explored the dynamics of integrity, and the things that are necessary to establishing and maintaining trusting, long-term relationships with customers, and how delivering on your […]
“If you do what you love, you’ll never work another day in your life.” − T.J. Sullivan The Holiday Season is upon us again, and that means the hustle and bustle of shopping for gifts, foods for Holiday dinners, and Holiday decorations is in full swing. The excitement of the Holiday festivities is in the […]
“You don’t get paid for the hour. You get paid for the value you bring to an hour.” Jim Rohn In Part 1 of this article we talked about how, and why, folded mailers will keep your ROI healthy, and bolster your bottom line. Your must deliver value to your potential customers, and understand […]
Business card vector created by freepik – www.freepik.com— “You don’t get paid for the hour. You get paid for the value you bring to an hour.” − Jim Rohn Value. It’s a simple concept really, yet sometimes folks have difficulty defining value, because it can mean different things to different groups of people. Farmers find […]
Business vector created by freepik – www.freepik.com— “If our foresight were as good as our hindsight, then we’d be a damned-sight better off.” – Jackie Gleason In Part One of this article, we talked about what you must know when considering a new approach to marketing, especially what you’re getting for your investment. You must […]
Background vector created by iconicbestiary – www.freepik.com— “Success in business is 1 percent inspiration and 99 percent perspiration.” Zig Ziglar In Part 1 of this article, we discussed how our direct-mail folded mailers marketing system begins with a proven four-step formula that produces the highest quality product, along with our highly accurate delivery systems that […]