“Ambition, fueled by compassion, wisdom and integrity, is a powerful force for good that will turn the wheels of industry and open the doors of opportunity for you and countless others.” − Zig Ziglar In Part One of this article we explored the concept that being a business owner today is different than it was […]
“Be absolutely clear about who you are and what you stand for. Refuse to compromise.” – Brian Tracy People who decide to go into business for themselves sometimes do so with visions of becoming wealthy, of being able to live the life they have only dreamed about, or one of several other motivating reasons. Yet […]
“You don’t get paid for the hour. You get paid for the value you bring to an hour.” − Jim Rohn In Part 1 of this article we talked about how, and why, folded mailers will not only keep your ROI healthy, but bolster your bottom line. Your job is to deliver value to your […]
“Belief is the switch that gets you off the launching pad.” Dennis Waitley In Part One of this article we talked about the goals that we set for ourselves and how we need to kindle the belief that our goals are realistic and achievable, but equally as important, is our belief in our ability to […]
“Belief is the switch that gets you off the launching pad.” Dennis Waitley New Year’s resolutions. It’s that time of year again. They’re either boom or bust for most of us. But it’s not the goal that we set for ourselves that matters so much, it’s more the degree of belief we have in ourselves […]
In Part One of this article, we talked about what you must know when considering any new approach to marketing, especially what you’re getting for your investment. You must understand that when you spend money on a marketing campaign, your goal is to realize profits in order to justify the expenditure. You must determine whether […]
“The purpose of a business is to create and keep a customer. All business activities must be focused on this central purpose.” – Brian Tracy When anyone makes the decision to start a business, they usually develop a plan that serves as a road map to satisfy the objectives and to reach the goals they […]
One good customer, well taken care of, could be worth more than $10,000.00 worth of advertising. – Jim Rohn Customer service is the bedrock of our business philosophy here at Front Door Advertising. Our primary focus is on taking care of our clients, through every facet and phase of the process that we use to […]
In Part 1 of this article, we discussed how our direct-mail postcard marketing system begins with a proven three-step formula to produce the highest quality product, along with extremely accurate delivery systems that insure that your direct-mail postcard reaches your target market. All of us at Front Door Advertising have successfully dispelled the misconception that […]
“You can fool all the people some of the time, and some of the people all the time, but you cannot fool all the people all the time.” Abraham Lincoln would have made a great marketer if he hadn’t veered into politics. But when one really thinks about politics, isn’t success in that field just […]